Home
Mainstream Market
Friday, June 20th
11.15 – 18.00 pm

Organizer: CCPB – Co-operative Society for the Control of Organic Products.
Coordinator: Fabrizio Piva
Location: Chamber of Commerce, via Ganaceto 34 - Modena
Room: Sala Leonelli
Language: English
Simultaneous translation available: Italian

Moderator
: Fabrizio Piva

Program
11.15 am - 11.30 am
Gerald Herrmann, EU market development and trends
11.30 am - 11.45 am
Katherine diMatteo, US and Canada market development and trends
11.45 am - 12.00 am
Pascal Liω [pdf 15KB], FAO, Market opportunities for developing countries
12.00 am - 12.15 pm
Kilcher [pdf 18KB] – FiBL, Organic market development in Africa, Asia and Latin America
12.15 pm - 12.30 pm
Fabio Lunati [pdf 12KB]- Nomisma, Italian market development and trends
12.30 pm - 13.00 pm
Q&A
14.30 pm - 14.40 pm
Gaviglio, Licitra Pedol, Pirani [pdf 25KB] Interrelationships between organic food industry, innovation and consumer behaviour
14.40 pm - 14.50 pm
Pearson and Firth, An investigation of organic products using the theoretical construct of attributes
14.50 pm - 15.00 pm
Firth and Schmutz [pdf 10KB], Reviewing the drivers and barriers to conversion toorganic fruit and vegetables production in the UK
15.00 pm - 15.10 pm
Rosa Dias [pdf 11KB], Rui, The future of organic milk in Portugal
15.10 pm - 15.20 pm
Meadmore [pdf 12KB], The experience of Pancake Parlour in Australia
15.20 pm - 15.30 pm
Van Elzakken [pdf 10KB] and Rundgreen, Developing markets for smallholder producers,
the experience of EPOPA in Uganda and Tanzania
15.30 pm - 16.00 pm
Q&A
16.30 pm - 16.45 pm
Fabrizio Ceccarelli – COOP Italia, The role of Retailers in developing organic market
16.45 pm - 17.00 pm
Stefano Soli – Confcooperative Italia/Allegra, The role of organized production developing fresh organic fruit and vegetables in mainstream marketing
17.00 pm - 17.15 pm
Paolo Steccanella [pdf 19KB], Brio case history: organic farmers on mainstream organic market
17.15 pm - 17.30 pm
Teresa Marquez, Organic valley of farms, innovative cooperation and marketing in US
17.30 pm - 18.00 pm
Q&A
Sign up for IFOAM's free info list
Print
Downloads
Complete Brochure/
Congress Program [pdf 6,1MB]
Modules Overview -
Time Table [pdf 157 KB]
City Map [pdf 598 KB]
Mainstream Market Program
[pdf 64 KB]
© IFOAM 2008 - Contact us | Help | Imprint